Apple is motivating the MacBook Air-using populace to switch over.ĭisplay: 13.3-inch LED-backlit display with IPS technology It’s already made the MacBook Air line obsolete, and as Schiller explained, the new MacBook Pro is “smaller, but better in every way.” It has a higher-resolution screen, faster processor, faster memory, faster storage, faster graphics and new features, like a better keyboard and trackpad. The 13-inch Pro line will play a prominent role in Apple’s computing future. The whole keynote presentation ended five minutes later, and if you forgot about the Touch Bar-less model, you weren’t alone. Then Phil Schiller, Apple’s senior VP of marketing, spoke about said 13-inch model for less than three minutes - three - before moving on to general pricing of all the new Pros. The Touch Bar-equipped models took center stage for roughly 45 minutes, with pro tutorials and spec-by-spec analysis. When Apple announced its new MacBook Pros at its “Hello Again” event in late October 2016, the 13-inch model sans Touch Bar seemed like an afterthought.
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